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Performance Marketing Team Lead

Performance Marketing Team Lead

What is expected of you

  • Lead a team of Media Specialists to plan and execute paid media campaigns

  • Define, develop, and deploy SEM and paid social best practices

  • Collaborate with team, suppliers and other departments to produce best in class digital media campaign strategies

  • Set up campaigns in channels such as AdWords, YouTube, Kenshoo, Facebook and DoubleClick

  • Optimise campaigns by analysing and interpreting large sets of data

  • Generate and visualize pre, mid and post campaign reports

  • Provide actionable insights whilst always having client’s business objectives top of mind

  • Meet with clients to answer their questions on implementation and propose strategies for optimisation

  • Keep up with trends in the digital marketing space, competitors activities and best practice

  • Mentor and train team members


  • 3-5 years’ agency-side or brand-side exposure.

  • Preferably a SEM expert with a sound understanding of other biddable media platforms inclusive of programmatic.

  • Hands on experience in executing & optimizing Search, Display and Paid Social campaigns.

  • Hands on experience in using web analytics tools like Google Analytics.

  • Experience in Programmatic buying space, with knowledge in Kenshoo and DoubleClick.

  • Highly analytical with a strong understanding of media metrics.

  • Demonstrated critical strategic thinking and problem-solving abilities.

  • You’ll love a challenge and relish the opportunity to work in a truly autonomous environment.

  • Passionate about all things media and stays ahead of the curve in terms of industry innovations.

  • Excellent Excel reporting and presentation skills.

  • Team Leader attitude, dynamic, strong communication skills.

  • Ability to work in a fast-paced, constantly changing environment.

Experience Level

✅ Mid-level (3-4 years of experience)

Education Requirement

✅ Bachelor's Degree

Employment Type

✅ Freelance


📍 Kuala Lumpur

Salary Range

> RM5000


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