Social Media Content Strategist
The main focus is content development and strategies, which includes content creation, curation, planning, and research. As a strategist, you will have to brainstorm creative ways of engaging the audience online and produce those engaging content types.
What is expected of you
Performing exhaustive research to gain in-depth knowledge of all customer personas and analysis on consumer thoughts & trends on social media platforms like Instagram, Facebook and TikTok
Creating specifications and content appropriate for the brand's customer personas
Planning the editorial calendar and content proposition
Collaborating with creative team to implement the strategy
Overseeing writing style and tone for all content
Developing editorial strategy, so content is consistent across all delivery platforms
Conducting periodic content audits
Tracking and calculating content ROI
Ensuring that content strategy meets business objectives
Analyzing content marketing strategy to evaluate whether it's working or not
Excellent copywriting skills – if you can't write great content, it doesn't matter how well you strategize it.
Content presentation skills – you should be able to determine how content should be packaged for new and existing consumers to induce them to take business actions.
Content delivery skills – you determine the best distribution channel to deliver content to your audience.
Having a keen interest in organizational goals and targets
Attention to detail and not camera shy - you'll be one of the faces of the brand
✅ Intermediate / Junior ( 1 - 2 years of experience )
✅ Bachelor's Degree
📍 Subang Jaya
✅ RM 1,900 - RM 2,900