Don’t let the name fool you — these grannies behind the brand are probably the hippest ones in town. With their use of bold colors and quirky product designs, Grimmy Granny does not hold back in their quest to tell the ultimate story through art.
What is the inspiration behind your brand?
Inspired by Brothers Grimms' fairy tales, we want to tell stories that are worth telling, and who better to tell these stories than grannies? Grimmy also means dirty, which is a term we're not afraid to incorporate in our artworks as well.
What are 3 words that describe Grimmy Granny’s art style?
Quirky, grimmy, whimsical
We’ve come to notice that not everyone can accept the art style that we do...But at the end of the day, we are just doing what we like; as long as we are not losing our identity, we’re happy with that.
Favourite project so far?
Once In A Blue Moon
How do you decide what kind of stickers you want to make?
For personalised stickers, we will try to judge based on the person's personality or style and come out with a series of stickers for them. Other times, we just think of the topic we want to express. But we don't just do stickers, we do zines too.
Drawing on a whim or planning it beforehand?
Both.
What was the biggest challenge you had to face as a brand and how did you overcome it?
We’ve come to notice that not everyone can accept the art style that we do, and that has made us doubt ourselves in the past. But at the end of the day, we are just doing what we like; as long as we are not losing our identity, we’re happy with that.
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