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Revolutionizing Creativity: Jaz Lee of Ogilvy Asia on AI and Data-Driven Transformation

Let’s set the record straight: artificial intelligence (AI), while not new, is a revolutionary tool that constantly evolves alongside...

Boost Your Brand's Value with Quality Content Creation: Insights from Naga DDB Tribal's Hajar Yusof

There are three key tenets to content creation: the timing at which the content is shared, the intent of why you create said content, and...

Why Creatives Are Essential to Hire in a Business

In today's fast-paced and highly competitive business world, it is important for companies to strive to find new and innovative ways to...

Looking to Expand Your Creative Team? Here Are the Best Questions To Ask Prospective Interviewees

Employers, it’s time to stop asking cookie cutter questions like “Where do you see yourself in x years”, “how would you describe...

Working with Gen Z - Navigating The Do's and Don'ts Of This Workforce In Your Company

We’re welcoming the next generation of the workforce: Gen Z. For years, employers and recruiters have been focused on the millennial...

How To Give Constructive Feedback To Your Team Of Highly Talented Creatives

Giving good feedback and constructive criticism to creatives can be challenging — we would know. The truth is, we creatives are proud of...

Here's Why Posting Salaries In Your Job Description Will Give A Boost In Quality Of Applications

The first step towards finding the perfect candidate begins with an irresistible job posting. Of course, there are responsibilities, why...

Striving To Be A Headstrong Leader For Your Creative Team? We've Got Just The Tips And Tricks

We have all had our share of The Boss, an inspirational leader who always prioritises the well-being of the team, encourages us to do...

Besides Salaries, Here Are 6 Other Things That Creative Employees Value

Massages and yoga. Free-flow artisanal coffee. Mental health support. No official work hours. Companies are skipping the basic benefit...

New hires can be tricky, here's what you can do so that they don't ghost you before the interview.

Let’s say you met a dating app match IRL. The two of you really hit it off, as you shared an intriguing conversation about yourselves. It...

Remote Work Can Be Quite Daunting, Here's How You Can Liven the Team Morale.

Bumping into your co-workers in the pantry, chatting about your exciting staycation or bouncing ideas off co-workers for a major...

It's no secret that culture is key to a successful company. Here's how to build a strong culture.

“Company culture” is not just a fluffy buzzword. Company culture is more than the zany perks such as an all-you-can-eat snack bar,...